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Quote of the month:
"It is delivery that makes the orator's success."
–Johan Wolfgang van Goethe, playwright, poet, novelist


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May, 2007
Dynamic Delivery in 3D

A speech is a combination of both content and delivery.
The content is the 1 dimensional text, the pen-point, the written word, which is solely for the eye.
The delivery is the 3D experience, the content coming alive, the performance on the platform, which is not only for the eye but for the rhythm of the ear which can result in a connection with the heart.
Do you put time and effort into the necessary preparation of the delivery?
There are many ways to create a 3D experience in our delivery in order to create and maintain audience interest and engagement
Let's examine 3 ways. They have to do with engaging through the senses, creating a sensory experience by the speaker which, in turn, creates a sensory experience for the listener.
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HOW? - through auditory, visual and kinesthetic means.
- Auditory: voice – using vocal variety. The voice is a powerful tool. Use it wisely.
Our voice has the power:
- to establish mood, excitement, energy;
- to evoke emotions in the audience;
- to break tension in the room;
- to draw the audience in and make them want to listen.
HOW?
Vocal Variety involves adjusting and varying of these 5 elements: Projection (volume), Pace (rate/speed), Pitch (highs/lows), Tone (mood), and effective use of a Pause.
To establish high credibility: vary your projection, lower your pitch, control your pace, and use the pause at poignant times for effect.
Before something important: pause, lower voice, and slow down!
- Visual: body language – gestures, facial expressions, eye contact. Indirect communication has a greater impact than you may imagine. Even when you are not saying anything, you are sending a message. BODY IS LANGUAGE!!
HOW?
Gestures and facial expressions should:
- be natural, congruent with your spoken words
- add to the message by strengthening the audience's understanding of your message –
paint a picture so audience can visualize the scene
- indicate size, distance or height
- indicate or emphasize a number
Eye contact (try 5-7 seconds/person) adds sincerity, shows you care, and bonds you with individuals, yet at the same time with the entire group.
Key to success: Let yourself relax and respond naturally to what you think, feel, and say.
- Kinesthetic: movement – using the platform/stage.
A verbal presentation requires some scenes and choreography.
HOW?
- Usually, speakers start in the middle, then move to the left and across to the right.
- Do NOT move for the sake of moving; MOVE WITH PURPOSE!!
- Use movement to demonstrate timeline, change of idea, change of emotion, each new recommendation or suggestion.
- When saying moving words - move!
ie " I walked to the car." "I turned and went back to where I started." "Let me take you back about 10 years." (If you happen to mention these places again in your speech, physically return to that exact spot).
- Negative, sad, earlier statistics, events state on YOUR right side of the platform; positive, happy, future directions move and state on YOUR left of the platform.
My challenge to you: Which aspect(s) of the sensory experience do you feel you need to work on in order to transform your next 1 dimensional text speech into a 3D experience for your audience to hear, watch and enjoy?
I invite you to join me next month when we examine the letter E as it refers to a speaker's role as an "edu-tainer!"

kathryn@kathrynmackenzie.com
416.489.6603
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© 2007 All rights reserved
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